2014 Holiday Random Acts of Kindness
Citizens Bank Minnesota employees were excited to be able to help out families in need again this Holiday Season by doing Holiday Random Acts of Kindness for the second year in a row!
Our main office in New Ulm and our three branch locations all adopted an area family, with our Lafayette office also bringing gifts to the area nursing home. Money was donated by employees, and also raised through a bake sale and free-will donation luncheons, bringing in over $1,450.00. The bank then made a match donation of $1,300.00 – making it possible to donate $2,750.00 in gifts for these families!
Shopping was done and numerous household items, clothing, groceries and toys were bought. Employees took pride in wrapping everything up in colorful paper and bows, wanting to make the Holidays as special and memorable as they could for the families, especially the children.
We were happy to help these families who would have had an otherwise difficult time purchasing the needed items themselves. It was also a great way to remember what the Holidays are about! “Only by giving are you able to receive more than you already have.” – Jim Rohn
Random Acts of Kindness (R.A.K.'s)
In November of 2013, Citizens Bank Minnesota employees participated in a few Holiday Random Acts of Kindness. The acts of kindness brought such a good feeling to our employees, knowing that they were making a small difference in the lives of others, that they decided to continue doing the random acts of kindness throughout the year! Employees at our four locations have gone into hospitals and donated books, gone to daycare centers to donate supplies, dropped off treats at local nursing homes, police stations, the humane society and to servicemen and women. Employees have paid for patrons meals at restaurants, given out random car wash tokens, shoveled sidewalks, distributed cold water along a local bike trail, and much, much more! Be on the lookout for Citizens employees in bright blue t-shirts...you may be the next "victim" of an RAK!
Minnesota Bankers Association Honors Citizens Bank Minnesota
January 16, 2014 – The Minnesota Bankers Association (MBA) recently recognized seventeen Minnesota banks for their community involvement. Citizens Bank Minnesota was one of seventeen banks honored for their community involvement. Citizens employees volunteered over 970 hours on behalf of their bank for organizations such as American Cancer Society, United Way Day of Caring, Adopt-a-Family, Junior Achievement, National Teach Children to Save Day, local school programs, churches and non-profits. Citizens is also proud of spending $317,149.38 locally this past holiday season along with performing 30 Cash Mobs with their Go Local initiative. Employees also performed 50 Random Acts of Kindness throughout their communities in one day!
Citizens Bank Minnesota hits $317,149.38 on Go Local Holiday Shopping Goal!
As consumers were preparing for the holiday season, Citizens Bank Minnesota was encouraging them to Go Local by shopping at their community’s small businesses. By supporting local small businesses, consumers give back to their community and make it a better place to live. Local spending helps communities thrive and grow.
Citizens challenged itself and its employees to shop locally again this holiday season to shop local first for all of their holiday needs. The bank set a $250,000 goal for itself and its 88 employees to spend locally during November and December. They blew past it by spending $317,149.38!
Citizens re-launched its Holiday Go Local campaign in New Ulm on Friday, November 1st, 2013. Twelve holiday cash mobs were performed throughout November and December. A cash mob is a phenomenon recently seen across the country, designed to help a small business by organizing a group of people, through social media or other means, to meet at the business and spend about $20 each. The location is kept secret until the last minute, although clues are given in advance. The business is usually surprised, and the atmosphere during the cash mob is very light hearted and fun.
Citizens will continue to encourage its employees as well as our communities to Go Local as well as continue to cash mob businesses into 2014 and beyond. Cash mobs take place at retail stores and eating establishments. Follow us on Facebook for clues to the next cash mob location. And businesses, beware! You may be next!